SEO: 7 AI Tools to Boost Your Strategy in 2024

john tsantalis
4 min readMay 24, 2024

A successful SEO strategy is essential to achieve higher rankings and grow your business in 2024. Artificial intelligence (AI) revolutionizes the way we approach search engine optimization.

AI tools streamline the process and offer insights and efficiencies.

Here are some AI tools to boost your SEO strategy in 2024.

1. Surfer SEO

Surfer SEO is a powerful AI tool. It can help to optimize on-page content. By analyzing over 500 on-page signals, Surfer SEO enables you to understand why top-performing pages in your niche work well.

It offers recommendations on content structure, keyword usage, and more.

The Content Editor provides real-time feedback on your content’s optimization level based on the most current data.

This AI-driven tool ensures your content meets the latest SEO standards and helps you rank higher.

2. MarketMuse

Content quality is paramount in SEO, and MarketMuse leverages AI to improve your content creation. MarketMuse uses machine learning to analyze vast amounts of data and identify content gaps.

MarketMuse helps you develop a content strategy by suggesting topics, subtopics, and keywords that can enhance your site’s relevance and authority.

Its content briefs ensure that writers produce high-quality, comprehensive content that meets user intent and search engine criteria, making it a must for content-driven SEO strategies.

3. BrightEdge

BrightEdge uses AI to provide a suite of SEO tools, including keyword research, competitive analysis, and content optimization.

BrightEdge uses Data Cube, a massive repository of data that uses AI to predict trends and offer insights into content performance.

The platform’s StoryBuilder tool allows you to create customized reports. It highlights your SEO success and areas for improvement.

BrightEdge’s AI tool can boost your SEO strategy.

4. Frase

Frase is an AI tool that can help optimize your content creation process by focusing on user intent. It helps you identify the questions your audience is asking and create content that provides answers.

Frase’s AI analyzes top content in your niche and suggests how to structure your articles to meet user needs.

Additionally, its AI-generated content briefs and summaries save time and ensure your content is relevant and informative.

5. Clearscope

Clearscope is a powerful AI tool that focuses on content optimization. By analyzing top-ranking pages for your target keywords, Clearscope provides detailed insights into the terms and topics you should include in your content.

This ensures your articles are relevant and valuable.

The tool’s simplicity and effectiveness make it a favorite option for content creators and SEO strategists.

Clearscope’s reports guide you in crafting content that ranks well and resonates with your audience.


SEO GPT leverages the power of OpenAI’s language model to help you in content creation and optimization. This tool can generate high-quality, SEO-friendly content based on the latest trends and best practices.

SEO GPT can understand the context and nuance, which means it can produce content that feels natural and is optimized for search engines.

This AI tool is useful for generating meta descriptions, blog posts, and other content forms quickly and efficiently.

7. Ahrefs

Ahrefs is a popular SEO tool and its integration of AI enhances its capabilities. It can provide backlink analysis and keyword research features.

Ahrefs now uses AI to provide deeper insights and more accurate predictions.

The tool’s AI-powered Content Explorer helps you identify trending topics and top-performing content in your niche.

By understanding what works well, you can tailor your content strategy and improve rankings.

Ahrefs’ AI features can help to boost your SEO strategy.

AI Tools and SEO Strategy Secrets

Identify Your Goals

Define what you want to achieve with your SEO strategy. If you like higher rankings, increased traffic, or better user engagement, understanding your goals will help you choose the right AI tools.

Evaluate Your SEO Strategy

Assess your existing SEO strategy to identify areas that need improvement. Use AI tools to analyze your performance and weaknesses.

Integrate AI Tools

Select AI tools that complement each other and can help to boost your SEO strategy.

Monitor and Adjust

Monitor the performance of your AI SEO strategy. Use the insights provided by these tools to make data-driven adjustments.

SEO AI tools can provide a competitive edge.

Use these SEO AI Tools to boost your strategy in 2024.

AI Tools For You